The Monday Piece - Pet Productivity With Tractive

This week's Monday Piece is on pet productivity with Tractive! Vets believe over 50% of UK dogs are obese and the prevalence of obesity has increased over the last five years with 80% of vets citing the lack of exercise as a significant factor to the pet obesity epidemic. 

Despite loving our pets, it’s easy to lose track of how much activity they need, how much sleep they’re getting and how many treats they’re enjoying!

That’s why on 9th July, Tractive, the world’s market leader in GPS tracking and pet security, will launch its new activity monitor to keep pets fit and help them live a healthier, longer and more active life.  

Fitness buddy. Guardian angel. All in one.

Along with Tractive’s highly trusted GPS tracking features, Tractive’s new activity monitor will help pet parents follow their furry friend’s every move and keep their pets in shape. Tractive’s new activity features give pet owners the ability to: track how much time your pet spends resting or being active as well as calories burned - you can even compare your pets day with other furry friends worldwide!

Get active with Tractive

The new activity monitoring feature lets pet parents follow their cat or dog’s every step, and track their activity day and night. With pet obesity rates reaching around 60%, this new feature offers a much-needed solution for those looking to keep their pets healthy and makes getting on the move even more fun for both humans and pets. “Tractive has the potential to be the next Runtastic - with this new feature, we have an all-in-one product that provides enormous value to pet parents and their pets. We are very excited for the launch and the months to come” comments Florian Gschwandter, Founder of Runtastic and Tractive Chief Growth Officer on the latest news. 

Socialise, compete with others, and hit goals together

Trusted by hundreds of thousands of pet parents in over 150 countries, Tractive draws on millions of data points gathered from real-life activity - as well as the expertise of vets and pet specialists - to provide a clear picture of usual pet behavior, and breed-specific patterns. The new activity monitoring feature puts this data to good use, to support pet parents in keeping an eye on their dog or cat’s fitness levels, as well as their location. It also rewards users for hitting four-legged fitness goals and lets them compare their pet’s activity to four-legged friends worldwide :).
X